About Experior Financial Group, Inc.

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Empowering Agents. Serving Families. Shaping the Future.

The financial services world can feel like a maze sometimes. Too many rules, too little support, and way too much guesswork. At Experior Financial Group, Inc., we decided to do things differently. We built a place where life insurance agents can actually thrive, where clients feel heard, and where everyone grows together, personally and financially.

We’re not just another financial services company. We’re a community, a living, breathing ecosystem built around trust, mentorship, and genuine opportunity. Since 2014, Experior has grown from a bold idea into one of North America’s fastest-growing organizations, with over 18,000 licensed associates across the U.S. and Canada. 

Our insurance agents aren’t just numbers; they’re dream builders, problem solvers, and neighbors helping families create financial freedom.

Whether you’re new to the industry or already running your own book of business, you’ll find that Experior Financial is the kind of place where you can learn, lead, and actually love what you do.

Leadership That Actually Leads

You know those leaders who sit behind closed doors, unreachable? Yeah, that’s not us. Our founders, Jamie and Lee-Ann Prickett, are right there in the trenches, hosting calls, mentoring, and celebrating every agent’s milestone like it’s their own. The rest of our leadership team does the same.

And let’s not forget the vibe. Experior events don’t feel like stiff corporate meetings; they’re high-energy, welcoming, and packed with people who genuinely want you to win. Some agents describe joining Experior as “finding the missing piece of the puzzle.” It’s not a job, it’s a family where everyone’s voice matters.

About us

Why Agents Choose Experior?

If you’ve ever wished for a company that lets you be independent but never alone, this is it. Our Tribrid Model combines the best of all worlds: the structure of a captive agency, the freedom of an independent broker, and the community spirit of a team that actually cares.

That balance is rare. You get competitive contracts, hands-on mentorship, and genuine independent agent ownership opportunities. And yes, we mean ownership, your business, your legacy, your future.

One of our biggest game-changers is the Experior Financial Analysis (EFA), our in-house software that simplifies financial planning for clients. The EFA helps you walk families through real numbers, showing how to cut down debt, boost savings, and plan for retirement in plain English.

Clients love it because it’s transparent; agents love it because it works. This feels like having a digital helper. It makes you appear smart with money, without needing to stress.

When agents say Experior changed their careers, this is what they mean: real support, real tools, and real growth.

Why Experior?
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Our Story: Where Purpose Meets Possibility

Like most great things, Experior started with a simple “there has to be a better way.” Founders Jamie and Lee-Ann Prickett saw hardworking agents stuck between independence and isolation, and families overwhelmed by financial jargon. So they built something new, something that felt more human.

They didn’t launch Experior in some flashy boardroom with confetti cannons. It grew slowly from talks at the kitchen table, late-night planning, and a strong wish to help people feel more confident about money. Two leaders started to fix an old system. This effort grew into a big movement across North America.

Now, Experior Financial Group, Inc. is redefining what it means to build a career in financial services. It’s a place where we value integrity, offer real support, and share success.

From insurance training sessions to personalized mentorship, you’ll always have access to people who’ve been where you are. They’ve made the cold calls, run the client meetings, and stayed up late building their agencies. They get it. That’s what makes the guidance here feel so genuine.

Around here, when one person wins, we all do. That energy keeps our teams inspired. It’s also why many independent insurance agents choose to partner with us.

Meet our team
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Innovation That Works for You (Not the Other Way Around)

We know technology can make or break an agent’s business. That’s why Experior doesn’t just keep up, we lead. Our Experior Financial Analysis (EFA) tool gives you a crystal-clear way to show clients where they stand and how to reach their goals. It takes complicated stuff like debt reduction, budgeting, life insurance coverage, and retirement strategies and makes them easy to understand and even easier to act on.

The best part? You don’t need to be a tech whiz. The software is built for real conversations, you and your client sitting down together, building trust one step at a time. It turns “I’ll think about it” into “Let’s get started.”

Beyond tech, we’re constantly evolving, updating training programs, expanding partnerships, and creating smarter ways for agents to grow. Because let’s face it: the future of financial services belongs to the people who adapt fast and stay human.

Experior FInancial Analysis
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Culture: Collaboration Over Competition

If you’ve ever worked somewhere that felt like a race against your coworkers, you’ll notice the difference right away. Experior’s culture is built on collaboration, not competition. Our agents share ideas, celebrate each other’s wins, and genuinely want the person next to them to succeed.

It’s that mix of community and independence that keeps morale high and turnover low. We’ve built a space where mentorship flows naturally, from seasoned professionals to brand-new associates who just got licensed. You’ll see it at every level, from local meetings to national events.

And yes, we’re big on legacy planning. Here’s something unique, Experior agents can build a legacy business.

That means your hard work doesn’t vanish when you retire; it continues to provide for your family. How many agencies can say that? This is the kind of opportunity that lets you look beyond this year’s goals and build something lasting.

  • Values That Mean Something

    We know every company has “core values,” but here they’re not just framed on a wall; they’re lived daily. Honesty, Education, Generosity, Kindness, and Service aren’t slogans; they’re habits.

    When we say honesty, we mean being transparent with clients about their options. Education?

    That’s about financial literacy, making sure families truly understand their insurance and investments. Generosity shows up when agents mentor each other without expecting anything back. Kindness and service are in everything from how we handle client calls to how we support our communities.

    It’s not just good business, it’s good humanity. And when your business is built on doing the right thing, success follows naturally.

    Contact an agent
  • The Future: Growing Together, Coast to Coast

    Experior Financial Group USA is expanding rapidly, but not just in numbers, in heart. From California to Florida, from Texas to New York, our agents are building strong, local client relationships while representing a national network that’s redefining financial planning.

    Our vision is simple: to become the most trusted, innovative, and agent-focused organization in the industry. We’re not chasing size for the sake of it; we’re chasing impact

    Every new associate means another family empowered, another dream realized, another legacy built.

    If you’re looking for a career in financial or insurance services where you can earn, learn, and make a real difference, this is your invitation. Come as you are, bring your ambition, and let’s grow together.

Ready to start your journey?

Do you feel the spark? Are you ready to stop “thinking about it” and start doing it? Let’s work together to make this happen.

Please get in touch with us so we can talk about your future as an Experior Financial life insurance agent. Your clients are waiting, and your legacy is calling.

Work with us

Thanks for sticking with us so far. It shows that you really want to build something important. We at Experior Financial Group USA think that being a life insurance agent is more than just selling policies. It’s about making a difference, one family, one client, and one legacy at a time. 

Sure, the tools matter, the commissions matter, and the business-building matters, but what really matters is you, showing up, connecting with someone, and helping them feel confident about their future.

That’s why we designed this company around you, your growth, your values, your vision. Whether you’re just starting out or you’ve been in the game for years and want something more than the status quo, Experior offers the map, the compass, and the team that helps you chart your course. You’ll get the software, the mentorship, the community, but more importantly, you’ll get the chance to build a career you can be proud of.

You’re in the right place if you want to turn your ambition into action, your curiosity into confidence, and your connections into real client relationships and long-lasting business. Let’s go above and beyond. Let’s work together to make something amazing.

Frequently Asked Questions About Experior Financial Group

If you can’t find what you’re looking for, don’t hesitate to contact us.

FAQ

Experior gives you the best of both worlds: independence and support. You’ll have access to tools like the Experior Financial Analysis (EFA) software, a community of 18,000+ licensed associates, and a leadership team that’s genuinely invested in your success. It’s not just about being an insurance agent; it’s about building a business and a legacy.

The Tribrid Model is exactly what it sounds like, part captive, part independent broker, part collaborative network. So you get structure and consistent carrier access, but also flexibility and entrepreneurial freedom. That means you’re neither locked in nor left on your own.

The EFA is a client-presentation tool built in-house. Imagine walking into a meeting and being able to show a client a clear roadmap for their debt, savings, insurance, and retirement, all in a visual, easy-to-digest format. It makes conversations real instead of hypothetical, which means more client trust and more closed business.

You’ll get onboarding that doesn’t feel like another boring compliance exercise. You’ll be paired with leaders who’ve been in your shoes, join live training sessions, attend growth workshops, and plug into a community where agents share their wins and their lessons. It’s hands-on and real, not just “here’s the handbook.”

Yes, and that’s one of the most unique advantages here. You’re not just working for now; you’re building something you can pass on. With the right structure, your agency can become a legacy for your family or future team.

From Florida to California, Texas to New York, Experior is expanding coast to coast. That’s good news if you’re looking for agent opportunities in different states; you can tap into regional growth, local markets, and national support all at once.

Every situation is different, but the idea is to give you the tools and community so you don’t have to reinvent the wheel. With the right mindset, training, and EFA tool usage, many agents move from planning to closing business faster than they expected. The key is consistent activity and leveraging the system.

Building long-term client relationships is the foundation. Sure, you’ll have sales goals, but Experior emphasizes financial literacy, education, service, and trust over one-time transactions. When clients trust you, you get referrals, loyalty, and a meaningful business.

Experior helps with marketing materials, brand templates, peer-network feedback, training on digital outreach, plus insider tips to grow your client base. You’ll get more than a contract; you’ll get practical support for building your presence and your book of business.

It’s easy: get in touch, set up a time to talk, and see if it’s a good fit. We will give you the launchpad if you bring your drive, your desire to learn, and your goal of helping clients. Experior is ready to meet you where you are, whether you’re new or have been around for a while.